As the second season of My Little Pony: Friendship Is Magic commences, it’s worth another look at the post that started the phenomenon known as The Bronies.

Amid’s commentary on the state of TV animation, which was directed towards a professional audience, was interpreted differently by younger animation fans who aren’t as familiar with industry lingo like creator-driven animation. The unexpected reaction to the article spread on 4chan’s /b/ and sparked a world-wide fandom for this innocuous children’s show, leading to obsessive sites like this and this.

Now the folks at Know Your Meme have created the video history of this show’s popularity (and done a pretty good job of mangling the pronunciation of Amid’s name in the process):

(Thanks, Kelly Toon)

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Jerry Beck

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